Archive for July, 2010

Jul 22 2010

Ways to Save and Increase Value- Postcards Part III

Published by under Ways to Save

In two of our previous blogs we spoke of how you can save postage and the specifications required for postcards.

So after much consideration you have decided to take the leap and produce a postcard mailing. Several hours have been spent on producing a piece that gets your message out. The only issue is, it will not fit in the maximum size of 4 ¼” x 6” required by the post office. Do you opt to remove some of your message and mail the smaller postcard? Not necessarily. There is an alternate solution that still has a cost savings, Jumbo Postcards!

The USPS will accept Jumbo Postcards, the only condition is they mail at letter rates. The minimum jumbo postcard is 4 5/16” by 6 1/16” in size and a maximum of  6 1/8” by 11 ½ ”. Even though you are paying letter rates for the jumbo postcard  you are still saving on the cost of the envelopes. Get creative! Use that extra room to grab the attention of your audience.

History Fact: Did you know that Post Master John Creswell, introduced the first pre-stamped “penny postcards” in 1873?  These first postcards depicted the Interstate Industrial Exposition that took place in Chicago.

These are our thoughts.  Share what you think.  Send us an email with any questions you may have.  Let’s learn and grow together. AXIS Data Solutions delivers unsurpassed excellence in data programming, laser printing, mail processing & e-business solutions.

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Jul 08 2010

Postal Updates- USPS Requests a Postage Increase

Published by under Postal Updates

The USPS recently filed a request to have a Postage Rate increase beginning on January 2, 2011. The USPS is seeking an average 5.6 % price increase for its products, which include First Class Mail, Standard Mail, Periodicals, Package Services, and Special Services (i.e. certified mail etc).

Some of the recommended changes would increase the price of a First Class Letter Mail stamp two cents, from the current .44 to .46 cents. It is also proposed that Postcards would see an increase of two cents, making the full rate charge of .30 cents per piece.

The Postal Regulatory Commission (PRC) has 90 days to issue its decision on the proposal, if approved, the changes would raise about $2.3 billion for the first nine months of 2011.This would mark the first price increase for market dominant products in almost two years.

Other actions outlined in the proposal are changes in delivery frequency, restructuring prepayments of retiree health benefits, and expanding access to products and services to places more convenient to customers. Another new item will be a new Holiday Evergreen Forever Stamp, which can be used the same way the current Forever stamp is being used. Once you buy it, it’s good forever even if postage goes up on first class stamps.

These are our thoughts.  Share what you think.  Send us an email with any questions you may have.  Let’s learn and grow together. AXIS Data Solutions delivers unsurpassed excellence in data programming, laser printing, mail processing & e-business solutions.

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